If you searched "CraftJack vs Angi," here's the answer before you spend an hour on it: there is no more CraftJack. Type craftjack.com into a browser today and you land on Angi's pro signup page — the redirect has been live since at least August 2026, and contractors with CraftJack accounts were told earlier in the year to transition them to Angi. The comparison this post originally made is now a history lesson.
It's a useful history lesson, though — because what CraftJack offered and what Angi took away tells you exactly what to look for in whatever you buy next. This post covers what happened, what changed for contractors who relied on CraftJack, and how to think about the remaining options.
What happened to CraftJack
CraftJack was never really Angi's rival. It was acquired by IAC in 2017 and folded into the HomeAdvisor group — the same corporate family that became Angi. For years it ran as the family's second brand with genuinely different mechanics: pay-per-lead with no membership, no contract, a stated cap of four contractors per lead, and a 20% discount on any lead you called within 30 minutes.
That second brand is now retired. The consolidation into Angi was completed in 2026 — contractors were notified to move their accounts — and CraftJack's site, including its trade-specific lead pages, now 302-redirects to Angi Pro signup (we verified this directly in August 2026). The phone-verified leads, the speed-to-call discount, and the four-way sharing cap did not survive the move as advertised features.
What contractors actually lost
The point of CraftJack was never the sticker price — its published per-lead ranges (roughly $7–72 for most trades, $102–153 for general contracting, as of its final published rates) overlapped with everyone else's. The point was three mechanics, and they're worth naming because they're your checklist for evaluating any future lead vendor:
- No membership, no contract. A bad month cost you a bad month. You could pause or quit without a cancellation fight.
- A stated sharing cap. Four contractors per lead, maximum. A four-way race is winnable with fast follow-up; an eight-way race often isn't.
- A structural reward for speed. The 20% call-within-30-minutes discount paid you to do the one thing that most improves close rate anyway.
Angi's model, by contrast, stacks an annual membership (roughly $300/yr), per-lead fees that run $15 to $120+ depending on trade, monthly spend commitments, and — on the Angi Ads product — contracts contractors regularly report paying penalties to exit. Leads are commonly reported shared with three to eight pros. We keep the full, current numbers in our Angi lead cost breakdown — read that before you sign anything.
The math that outlives any platform
The break-even arithmetic that used to decide CraftJack-vs-Angi still decides everything else, so keep it: per-lead price is a distraction, and cost per booked job is the number. On shared leads, your close rate is driven mostly by your response speed — a fast caller can pay a third of what a slow caller pays on the same platform. Model it before you commit: a $60 lead closed at 15% is a $400 acquisition cost before you count membership fees; the same lead closed at 25% because someone pounces on the phone is $240. Compare that against your average job's gross margin — our ROI calculator does the arithmetic — and if the number only pencils with repeat business, be honest about whether your trade actually gets it.
If your phone handling is leaky, fix that before buying leads from anyone. Otherwise you're donating.
Where to buy leads now that CraftJack is gone
Three honest options, in the order we'd test them:
- Google Local Services Ads. Still pay-per-lead, no long contract, and the intent is typically stronger than marketplace form-fills because the homeowner picked you from the results. Junk-lead credits are automatic now. Start with our Local Services Ads guide.
- Angi, eyes open. The volume is real; so are the membership, the sharing, and the exit friction. If you have the follow-up systems to win shared leads and you've run the break-even math above, it can work as a gap-filler. It is not a foundation — the platform owns the customer.
- Your own lead flow. A complete Google Business Profile, steady reviews, and a website that converts produce exclusive leads with no per-lead fee. That's the long game every marketplace dollar should be funding your way toward — the full comparison is in Angi vs Thumbtack vs your own leads, and the system-level view is in our marketing-for-the-trades pillar guide.
Buying leads should be a bridge, not a business model — that was true when CraftJack existed and it's truer now that one of the friendlier bridges is gone. If you want an honest read on which gap-filler fits your trade and market, and what to build so you eventually need none of them, a Growth Checkup will map it out.